EuroTier is the prime international fair for the modern animal husbandry based in Hannover and is held every two years in Messe Hanover (Messegelände) during November. EuroTier is considered an absolute must attend show for all companies within all related industries.

The trade fair has grown tremendously in the last several years: from 120,000 visitors in 2008 to 150,000 in 2012 and from 1700 exhibitors to 2400 during the same time frame. The fair shapes the trends, technologies and innovations that change the sector for the next few years and as such it is no surprise that 95% of the attendees are seasoned trade visitors coming from over 110 countries with the intention to extend their business partnerships and to increase their products or international portfolios.

The Allied Nutrition team attended Eurotier in 2016 and as always, it did not fail to impress. Eurotier poses a wonderful opportunity to investigate new opportunities and technologies fit for the South African market, as well as meeting up with existing suppliers and being updated with the most recent developments and plans for the future.

We are already looking forward to the next Eurotier from 13-16 November 2018 as well as seeing many familiar faces there visiting from South Africa!